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Report · Persona Resonance Report

Coming soon

Does your message land
for every buyer in the room?

The Persona Resonance Report assesses how your narrative reads for each buying role — and identifies exactly where the message works and where it breaks down by persona.

What's inside.

01

Role-by-role resonance analysis

How your narrative reads for each priority buying role — CMO, PMM, CFO, or whoever sits on your buying committee — and where the message lands or breaks for each.

  • Per-persona narrative read
  • Resonance scoring by role
  • Proof relevance by persona
  • Language register match
02

Resonance gap identification

The specific claims, proof types, or framings that work for one persona but fall flat for another — and where a single message is leaving buying committee members cold.

  • High-gap persona pairs
  • Claim relevance mismatches
  • Missing proof by role
  • Language friction points
03

Persona-specific adjustments

Concrete recommendations for which personas need distinct proof, adapted language, or a different page flow — and which parts of the narrative can stay consistent.

  • Distinct proof recommendations
  • Language adaptation options
  • Page flow suggestions
  • Consistent vs. adapted elements

When to run it.

Multi-stakeholder deals

When your deal involves a buying committee and you need to know whether your message is working for the economic buyer, the user, and the champion — or just one of them.

Launch targeting

Before a launch, verify that your core message resonates with the specific persona you're leading with — and identify what adjustments to make for the secondary audience.

Content strategy alignment

Ensure your content plan is addressing the right proof and language needs for each persona in the funnel — not just the one your team writes for most naturally.

Built for

CMOsPMMs

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